Coat of Arms of Florence Red Florentine Lily Keychain

A clean and iconic depiction of the Coat of Arms of Florence, featuring a red stylized lily (giglio) set on a silver (white) shield. Officially blazoned as “Argent, a fleur-de-lis gules”, this emblem represents the historic identity of Florence and appears across the city on palaces, churches, and civic banners. The symbol has medieval origins and became the official emblem of the Florentine commune. Its current form was legally approved on 25 July 1929. The lily—open, bottonated, and elegantly curved—embodies the civic pride, artistic heritage, and republican traditions of Florence. Perfect for heraldic art, travel designs, educational materials, and products celebrating Tuscan culture and the legacy of the Renaissance city.