Cruiser Skateboards | Grip Tape & Bearings

Cruise in style—decked out with grip tape, bearings, wheels & skate clothes for every ride and vibe. Whether you're carving through city streets on a cruiser board or mastering balance on a ripstick, this collection is built for smooth rides and bold style. Featuring premium skateboard wheels, grip tape, and bearings, each piece is designed to elevate your ride and reflect your skating personality. From streetwear-inspired skate clothes to Primitive Skate graphics, this lineup blends performance with attitude. Whether you're shopping for a fresh cruiser skateboard, customizing your deck with griptape, or browsing your favourite local skate shop, this gear speaks to skaters who value flow, flair, and freedom. Ride easy, dress loud, and let your board do the talking.