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ZAZZLE WINS CRUNCHIES AWARD FOR BEST NEW BUSINESS MODEL

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ZAZZLE WINS CRUNCHIES AWARD FOR BEST NEW BUSINESS MODEL

Crunchies Recognizes the Most Compelling Start-ups, Internet and Technology Innovations of the Year

Redwood City - January 22, 2008 - Zazzle (https://www.zazzle.com), the only on-demand retail platform to offer billions of retail quality, one-of-a-kind products shipped within 24 hours, was named Best New Business Model by the Crunchies, a collaboration project between GigaOm, Read/WriteWebb, VentureBeat and TechCrunch.

The 2007 Crunchies are the first annual competition and award ceremony to recognize and celebrate the most compelling start-ups, internet and technology innovations of the year. Awards were handed out on Friday, January 18th at the Herbst Theater in San Francisco.

Zazzle's on-demand, online retail platform is changing the face of custom merchandise. Since November 2007, the company has launched several groundbreaking technologies setting the company apart from others in the market. While the business has been self-serve for individuals, Zazzle also enables content owners to unlock and monetize their entire content libraries, allowing consumers to easily and instantaneously create physical, customizable products from digital assets that fit their personal style.

Zazzle provides benefit to major media companies with IP protection tools, innovative "Model Realview" technology displaying t-shirts three dimensionally on real models, and a Name Your Royalty system, all of which have gained instant adoption by major media companies including Warner Music Group, Ford Models, Signatures Network, Warner Bros., the Walt Disney Compnay, FOX, Lucasfilm LTD and other world class brands.

"We are thrilled be recognized by the Crunchies as the Best Business Model. Our innovative platform offers infinite and instant possibilities for media companies, brands and consumers," said James Heckman, Chief Strategy Officer, Zazzle. "Since our recent rollout, media companies have been signing up and are very interested in the benefits Zazzle provides. We are ready and have the ability to serve major media companies and brands for their on-demand, custom merchandise needs."

Added Co-Founder and Chief Technology Officer Bobby Beaver, "We have worked very hard to make Zazzle an innovative and unique experience for our consumers, our sellers and our business partners. Receiving the award for Best Business Model by the Crunchies is a testament to the creativity, time and dedication of our amazing team."

About Zazzle
Infinite and Instant, Zazzle is the only on-demand retail platform for consumers and major brands, offering billions of retail quality, one-of-a-kind products, most of which are produced within 24 hours. With the largest library of customizable digital images from world-class brands, Zazzle enables content owners to unlock their entire libraries of content, making it available for purchase and customization by consumers. Through Zazzle's innovative on-demand retail and technology platform, users can instantly create, customize to fit their personal style, purchase and sell a near infinite array of products online. The company launched in 2005 and is based in Redwood City, California. For more information, https://www.zazzle.com.

2008-01-22