ZAZZLE ANNOUNCES PARTNERSHIP WITH ROCKYOU TO CREATE CUSTOM GLITTERTEXT MERCHANDISE
ZAZZLE ANNOUNCES PARTNERSHIP WITH ROCKYOU TO CREATE CUSTOM GLITTERTEXT MERCHANDISE
New Zazzle Functionality Allows RockYou Users to bring their Creations to Life
Redwood City - November 13, 2007 - Zazzle (https://www.zazzle.com), the only on-demand retail platform for consumers and major brands offering billions of retail quality products that ship in 24 hours, today announced a partnership with RockYou, the leading provider of widgets on the web. The partnership brings together experts in online and offline customization and allows users of RockYou to create and sell customized Zazzle apparel with their GlitterText creations.
RockYou's GlitterText application lets users customize text to make it glitter, sparkle and swirl. The Zazzle GlitterText feature allows users to take this a step further by turning their creations into an infinite array of quality Zazzle merchandise instantly, such as t-shirts, tote bags, hats and more. Once a user has designed and saved their GlitterText message, they will have the option to click on "Wear your GlitterText with Style". Selecting this option will take consumers directly to the Zazzle site where a variety of options featuring their design are displayed.
Users can select the GlitterText product that they like and then customize it further with the help of Zazzle's intuitive and easy-to-use design tools. Once the product is to their liking, a click of the "add to cart" button will walk users through the easy ordering steps. With Zazzle, consumers can quickly create, buy and sell unique GlitterText products, which are manufactured and shipped in 24 hours.
"Zazzle and RockYou are natural partners in that they encourage users to share and express their individuality," said Jim Heckman, chief strategy officer of Zazzle. "As the leading widget application provider, RockYou further extends our commitment to the user generated market and allows users to turn their GlitterText creations online into an infinite number of physical customized products for purchase or sale easily and instantly."
"RockYou is thrilled to be working with Zazzle to offer even more customization options to our users onto thousands of consumer products," said Lance Tokuda, CEO of RockYou. "The announcement of our integration with Zazzle and their great selection of products brings together two leaders in the industry to further establish our capabilities as consumer brands."
The feature is currently live, and products can be created at http://www.rockyou.com/fxtext/fxtext-create.php?ref=front.
About Zazzle
Infinite and Instant, Zazzle is the only on-demand retail platform for consumers and major brands, offering billions of retail quality, one-of-a-kind products, most of which are produced within 24 hours. With the largest library of customizable digital images from world-class brands, Zazzle enables content owners to unlock their entire libraries of content, making it available for purchase and customization by consumers. Through Zazzle's innovative on-demand retail and technology platform, users can instantly create, customize to fit their personal style, purchase and sell a near infinite array of products online. The company launched in 2005 and is based in Redwood City, California. For more information, https://www.zazzle.com.
About RockYou
RockYou is a leading developer and publisher of widgets and applications on the web. RockYou widgets include photo slideshows, glitter text, voicemail accessories and custom Facebook applications that are simple to use and enable people to frequently personalize their online style and engage with their friends. Founded in 2006, RockYou has over 38 million users, serving over 180 million widget views per day in more than 200 countries. RockYou applications easily integrate across all social networks including, Facebook, MySpace, Bebo, Friendster, Tagged and hi5. RockYou's results-focused advertising platform is the largest Ad Network on Facebook and the most dynamic method for rapidly acquiring Facebook application users. New applications can reach over 100k users in 24 hours, spanning a suite of applications across multiple publishing partners. Headquartered in San Mateo, California, RockYou is funded by Sequoia Capital, Partech International and Lightspeed Venture Partners. For more information, please visit http://rockyou.com/corp/about.php.
